MemeLabs: SocialNet Collaborative advertising

July 25th, 2007 by Mitch Brisebois
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memelabs2.JPGYou might have heard of Vancouver-based MemeLabs. They launched last year and they’re redefining interactive advertising. Advertisers essentially sponsor contests. To enter the contest, users create home-made videos – and these get rated by other users. Think of it as a mashup between YouTube, Digg, and AdAge. My favourite right now is the Worst Vacations videos. The winner gets a great vacation at the Mont-Tremblant resort in Quebec.

[tags]MemeLabs, advertising, video[/tags]

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  1. nalei
    July 25th, 2007 at 16:04 | #1
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    Thanks for the mention! We think dually of your site.

    Now, can we expect to see your video submission?

  2. Mitch Brisebois
    July 25th, 2007 at 18:23 | #2
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    Hey Nalei!

    I’ve quickly become a big fan of MemeLabs!

    I’m not much of a video producer though, but I think Jobe might be up for up for the challenge!

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