Logo Pitfalls: Office of Government Commerce shows off its firm grip

When designing new corporate logos, it’s wise to see what the thing looks like from different angles. Such diligence was missed by The UK Office of Government Commerce when they unveiled their new logo this week. According to the OGC

The new identity has been extremely well received, as it presents a very clean, uncluttered and modern identity…and is not inappropriate to an organisation that’s looking to have a firm grip on government spend!

The Register reports that the logo will look especially “nice” when place on mousepads with this lovely sideways orientation.

What does Frosty the Snowman think about all this?

Thumpetty thump thump,
Thumpety thump thump,
Look at Frosty go.
Thumpetty thump thump,
Thumpety thump thump,

Gotta love those Brits, huh?

Post to Twitter Post to Plurk Plurk This Post Post to Yahoo Buzz Buzz This Post Post to Facebook Facebook

Categories: Business, User Experience Tags: , ,
  1. No comments yet.
  1. No trackbacks yet.

Twitter links powered by Tweet This v1.6.1, a WordPress plugin for Twitter.