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	<title>Comments on: Stride Gum&#8217;s Where The Hell is Matt: Earthly appeal and understated marketing</title>
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	<link>http://sensorymetrics.com/2008/06/30/stride-gums-where-the-hell-is-matt-earthly-appeal-and-understated-marketing/</link>
	<description>re-inventing the User eXperience</description>
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		<title>By: Mitch Brisebois</title>
		<link>http://sensorymetrics.com/2008/06/30/stride-gums-where-the-hell-is-matt-earthly-appeal-and-understated-marketing/comment-page-1/#comment-58447</link>
		<dc:creator>Mitch Brisebois</dc:creator>
		<pubDate>Thu, 03 Jul 2008 19:01:38 +0000</pubDate>
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		<description>For a funny parody - check out Where the Hell is Matt&#039;s Girlfriend on College Humor...

http://www.collegehumor.com/video:1821531</description>
		<content:encoded><![CDATA[<p>For a funny parody &#8211; check out Where the Hell is Matt&#8217;s Girlfriend on College Humor&#8230;</p>
<p><a href="http://www.collegehumor.com/video:1821531" rel="nofollow">http://www.collegehumor.com/video:1821531</a></p>
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		<title>By: Sorbitol is unhealthy</title>
		<link>http://sensorymetrics.com/2008/06/30/stride-gums-where-the-hell-is-matt-earthly-appeal-and-understated-marketing/comment-page-1/#comment-58446</link>
		<dc:creator>Sorbitol is unhealthy</dc:creator>
		<pubDate>Thu, 03 Jul 2008 18:57:58 +0000</pubDate>
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		<description>Matt is at the doctors trying to figure out why he&#039;s so sick.  Turns out it&#039;s from the gum he&#039;s chewing that&#039;s full of Sorbitol.</description>
		<content:encoded><![CDATA[<p>Matt is at the doctors trying to figure out why he&#8217;s so sick.  Turns out it&#8217;s from the gum he&#8217;s chewing that&#8217;s full of Sorbitol.</p>
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