Archive

Archive for August, 2008

Rue-La-la: Exclusivity makes the eXperience

August 19th, 2008 Mitch Brisebois No comments

OK - I'm not used to sites greeting me by "Mitch, ooh la la!" Nor am I into shopping for purses and shoes that are SO me! I was intrigued by the buzz about Rue-La-La though. The site is exclusive - you have to be invited. Once you're in, you ...

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Dell’s Audacity™: Cloud Computing™

August 19th, 2008 Mitch Brisebois 1 comment

On March 23, 2007, Dell decided that it deserved to own the trademark for "cloud computing". This week, The US Patent and Trademark Office is likely to reject that claim (according to the Register ). It seems an odd play on the part of Dell - its name isn't exactly synonymous with cloud ...

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Sega In Serious Need of UX Designers!

August 15th, 2008 Mitch Brisebois No comments

Remember Sega?? They were a popular video game platform, once. They disappeared. Sega's career section never mentioned User Experience Designers! Now, they pay the price. Here's their latest creation - insert money for a 5 minute foot massage. The downside is that it will take you 10 minutes to figure ...

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Giant Haptic Mice Are Really Gonna Suck On iPhone!

August 15th, 2008 Mitch Brisebois No comments

For 20+ years I've belonged to various professional societies for human factors... Every few months there's always some university group proclaiming to have discovered the next big pointing device... Despite all this innovation EVERYONE still relies on the mouse or trackpad. The latest chapter in the Mouse Trap Circus comes from a ...

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Warning Dialogs: Awash in insanity!

August 15th, 2008 Mitch Brisebois No comments

At the “Cave of the Winds” in Niagara Falls, you hike under the falls... you're surrounded by water and you get soaked. Perfect time for a "no smoking" reminder, huh! Actually this would make a great viral video for a lighter company - Zippo or Colibri are you reading this??? ...

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Lies, Lies, and Advertising

August 13th, 2008 Mitch Brisebois 2 comments

Don't worry so much about statistics... Historically, consumables have been prone to highly "speculative" claims in advertising. From Copyranter's latest project comes this gem from 1936 - Shlitz beer claims that drinking its beer everyday will boost your intake of vitamin D - thus reducing your risk for nasty illness - especially during ...

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Making a Great Last Impression

August 13th, 2008 Mitch Brisebois 2 comments

In the world of experience design, we often stress the importance of a remarkable first experience. But, there's lots to be gained by designing the end of the product lifecycle. What's the experience like when the product is abandoned / outdated? Is there the equivalent of the chef coming to your table ...

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Maslow’s Needs® now Branded

August 13th, 2008 Mitch Brisebois 2 comments

There's only a few physiological requirements to sustain human life. According to "pyramid-man" Abraham Maslow - these include Breathing, Food, Water, Sex, Sleep, and Excretion. Soon after hunting and gathering fell out of favour, companies began selling food. The most expensive food is probably caviar or saffron - at about ...

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Get Off the Grid and Become Self-Sufficient

August 8th, 2008 Jobe Roberts 2 comments

Michael Reynolds is truly inspirational. He has done all that is possible to show the rest of us how to build self sustained housing. Not just better for the environment but actually off the grid and self sustaining. Water, power, heat, sewage all self contained in your home. You don't need ...

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