SensoryMetrics

So who’s coming close to a great enterprise-class social media product? IBM. Who’d have thunk it.

Based on the venerable Lotus platform, BlueHouse incorporates many of the 12 ideas in the previous post. Surprisingly (especially given that IBM is not prone to usability) this is a remarkable web 2.0 app. On October 10, IBM launched BlueHouse as a free hosted beta. This is one of the products to emerge from its Cloud Services Initiative.

So what’s BlueHouse?

1. Collaboration: allows you to work with contacts on a schedule or on demand.
2. Group and File Shares: Set up simple repositories for data, and media – while controlling access.
3. Built-in Meeting: Video conferencing, meeting management, presentation and more…
4. Work Groups: Set them up quickly and easily
5. Activity Management: Organize projects, tasks, to-dos. Track information and actions around a project topic or meeting.
6. Contact Management: It’s not CRM – but it’s more than a list.
7. Security: Securely works through firewalls
8. Host public events: Invite participants to a product launch, or a sales presentation.
9. Forms and Surveys: Easily design interactive forms with a drag & drop interface.
10. Live Charts: Display real-time dashboards.
11. Chat: blah blah blah.
12. Extranet contacts: Bring outside people into your house (customers, suppliers, contractors…)

BlueHouse makes Basecamp look like it’s long in the tooth!

Here I am in a serious meeting with Alf, our VP of Sales, Melmac district.

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