Setting Product Expectations

Inventing a better moose trap?

According to HighBeam Research, catching a moose is not trivial:

1. A noisy helicopter flies over a moose standing in a forest.

2. A “moose mugger” drops a net on the running moose.

3. The moose mugger jumps out of the helicopter and ties the moose’s legs.

4. The moose mugger puts the moose in a bag and attaches the bag to the helicopter.

Seems like hard work. Instead, try these handy China-made moose-catchers. They come in a handy thrifty 4-pack, you just have to supply the moose-bait!!!

via Engrish

Previously in Setting Customer Expectations:
Preeso: Launching Your Web 2.0 Baby
Managing Great Customer Expectations
Jamaican Dogsled Team

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