SensoryMetrics

The folks in Sweden are apparently all hot, twittered, and bothered! Stockholm’s public health department has a launched the Kondom project: handing out 100,000 condoms that are individually numbered. To capture the “user experience”, there’s a social website where people can write about the tale of their condom… so to speak. You can even vote for your favourite tale! Too bad my sweedish is a bit rusty.

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