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Wordle Innovation: Build your own Christmas party game

December 10th, 2009 1 comment
WordleXMAS1

Ages ago we wrote about the wonder of a little java app called Wordle - which creates stylized word clouds from text or urls. This year we got the idea to use Wordle to create a family game for our upcoming Christmas gathering. Simply search the lyrics of your favourite xmas tunes ...

What’s New Today in Apple Patent-land: Touchy sound effects

November 26th, 2009 No comments
Apple

Today's feature Apple patent application is number 20090292993: Graphical User Interface Having Sound Effects For Operating Control Elements and Dragging Objects Abstract Systems and methods for providing an enhanced auditory behavior to a graphical user interface are described. Control elements portrayed by the graphical user interface on a display are associated with at least two states. When ...

When the Mayor Can’t be Found

November 21st, 2009 No comments
MayorLarry404

Categories: User Experience Tags: ,

Social Media Marketing: Lunchables kicks it up a notch

November 18th, 2009 No comments
lunchnotespromise

Everyone knows Kraft is a food powerhouse. It's very media savvy. It's also very innovative with its social media marketing campaigns. The Lunch Notes Promise is absolutely tear-jerking brilliance. From the Lunchables site, a parent creates a note intended for their child's lunchbox. Something like "You'll do great at show ...

Amazon’s Improv Comedy: Witty reviews of really stupid products

November 17th, 2009 2 comments
AmazonFunnyProduct

When a product is poorly designed or conceived, online consumer reviews shoot to the heart of the issues. A couple years ago, we highlighted the rage erupting on Amazon's review pages towards fake-psychologist-hack-author Cooper Lawrence. If Amazon had "trending topics" for its review section, the item listed as a Laptop Steering Wheel Desk would be ...

Unintentional Wacky Product Placement: The supreme power of Nestle’s bottled water

November 9th, 2009 No comments
Nestle Baptism

I was watching some clips of the Oscar-nominated 2006 film Jesus Camp - a documentary about the frightening and cruel indoctrination of children at a summer camp in South Dakota. The featured preacher, Becky Fischer is shown 'baptizing' kids with a bottle of Nestle bottled water - which she probably bought on sale at ...

Categories: Branding, Business, Pirates, social-media Tags:

An Ottawa Summer in 30,000 Frames

November 9th, 2009 No comments

Here's a great viral video of SensoryMetrics' home town, created by NiWoTa Studios. This is by far better marketing than anything the local tourist 'experts' could have dreamed up! OTTAWA - Summer in 30,000 Frames from NiWoTa Studios on Vimeo.

Categories: User Experience Tags:

#CowFilms on Twitter: Desperately Milking Susan

November 4th, 2009 No comments
CowFilmsTrend

Someone decided that cow-theming movies on Twitter would be a great idea. Example: Horton Hears a Moo. haha. As Trendistic confirms, this twitter trend went hyperbolic today. I must admit it's addictive. My own thoughts: Love Me Tenderloin The Princess Dairies Saved By The Cow Bell Monster Bull Blazing Cattles The T-Bone Collector To Sirloin, ...

Categories: User Experience Tags:

Beer PSYCHOgraphics

November 3rd, 2009 No comments
BeerPsychoGs

AdAge just released this study that has the blogosphere all aTwitter. Ha! Should not be a surprise though. The very essence of marketing is understanding the demographics. Beyond that is understanding the psychographics - consumers' mental predispositions and eventual behaviors. Here's the scoop: Drinking Bud? Budweiser drinkers are 42% more likely to drive ...

Categories: Branding, Business, User Experience Tags: