SensoryMetrics » Amish-Electric-heaters http://sensorymetrics.com re-inventing the User eXperience Thu, 22 Apr 2010 23:46:00 +0000 en hourly 1 http://wordpress.org/?v=3.0 Fake Amish ad Redraws Canada’s Map http://sensorymetrics.com/2008/08/27/fake-amish-ad-redraws-canadas-map/ http://sensorymetrics.com/2008/08/27/fake-amish-ad-redraws-canadas-map/#comments Wed, 27 Aug 2008 23:11:49 +0000 Mitch Brisebois http://sensorymetrics.com/?p=2332 This ad has appeared in many US newspapers, and today occupied a full page in my local Ottawa Citizen. It’s about a “miracle heater” – hand crafted by “soft-spoken Amish craftsmen”. Alas, the Amish have a productivity problem and only a limited number of miracle heaters are available. To give Canadians a fair chance of [...]]]> This ad has appeared in many US newspapers, and today occupied a full page in my local Ottawa Citizen. It’s about a “miracle heater” – hand crafted by “soft-spoken Amish craftsmen”.

Alas, the Amish have a productivity problem and only a limited number of miracle heaters are available. To give Canadians a fair chance of getting one, the distributor divided the country into 2 zones: the cold zone and the arctic zone. Oddly, Quebec is now an arctic province (perhaps due to its frosty separatist leanings?) Included in the new arctic club is PEI and Newfoundland.

The map is actually pretty funny.

What’s not funny is the rest of this very misleading ad: the Amish don’t build electric heaters. The heater is 1500 watts and produces the same amount of heat (5,119 BTUs) as a any electric heater of the same size (costing about $25.) This beast goes for $250 plus shipping.

This bogus picture of a bunch of Amish workers assembling these in a barn deserves a spot on Photoshop Disasters!

Yahoo answer uncovers the truth behind these fake Amish heaters.

Shame on the Citizen for accepting such an ad. This is a FAIL.

Post to Twitter Post to Plurk Plurk This Post Post to Yahoo Buzz Buzz This Post Post to Facebook Facebook

]]> http://sensorymetrics.com/2008/08/27/fake-amish-ad-redraws-canadas-map/feed/ 3