SensoryMetrics

This is unintentional health advertising at it's best! In Canada, we have two official languages, english and french. Product packaging must be bilingual. We also have a much-loved Canadian fast-food chain called Harvey's... Their latest tagline in french is "T'as Du Gout" which means You've Got Taste. For ...

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If you've never been up here in the frozen tundra, you wouldn't be familiar with Harveys - Canada's premier burger chain. Harvey's, like Tim Hortons are Canadian fast-food icons. It's surprising the chain has lasted since 1959. Now owned by Cara Foods, the chain is notorious for mismanaging customer relations. It ...

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