Cockroaches & McDonald’s Will Survive the Apocalypse
November 19th, 2008
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Even in this turbulent economy, Ronald McDonald is smiling behind the clown face. McD's reported a whopper of a same-store sales increase last year - 8.2% worldwide! The company is betting that it will do very well in the next few years. In Europe, its prospects look even better. ...
Categories: Branding, Business, User Experience economy, McDonalds, quarter-pounder, value-proposition
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